Sales training for consultative, client-facing teams
In a fast-changing market, sales and client-facing teams cannot rely on old models. A shift towards consultation builds better rapport with clients and uncovers needs before they are obvious. ClarkMorgan programmes give teams the tools to build relationships, identify and meet needs, and handle constant change.
- Capturing interest without heavy scripting
- Brain-based persuasion using David Rock's SCARF model
- Understanding their own values and the client's
- Active listening that links client wants to your offer
- Questioning techniques that uncover pain points
- Applied improvisation tools for confident, persuasive conversations
Programmes in this series
Improvisational Toolkit for Persuasion & Influence
Sales Fundamentals
Value-Based Selling
Consultative Selling
Key Account Management
Managing Sales Teams Effectively
NLP for Sales
Strategic Negotiation Skills
Wondering how this would work for your team? Tell us who it is for and where, and we will reply within 2 working days.
Discuss your training →What your sales team will be able to do
- Move from taking orders to consulting with the client
- Find needs before the client has spotted them
- Sell on value, not on price
- Grow and protect key accounts
- Prepare for a negotiation and hold their position in it
Who it is for
New sales people who need the fundamentals. Experienced account managers moving to consultative or value-based selling. Sales managers. Buyers and others who negotiate with suppliers and partners.
Client stories
Sales and negotiation training delivered in any city in China
Our offices are in Shanghai, Beijing and Hong Kong, and our trainers travel to any city in China to run sessions at your office, plant or conference venue. High-speed rail and flights make most cities easy to reach. Online and blended delivery are available too.
- Shanghai
- Beijing
- Shenzhen
- Guangzhou
- Suzhou
- Hangzhou
- Nanjing
- Wuxi
- Ningbo
- Chengdu
- Chongqing
- Wuhan
- Changsha
- Xi'an
- Tianjin
- Qingdao
- Dalian
- Xiamen
- Hefei
- Zhengzhou
- Hong Kong
Don't see your city? We can still deliver there. Tell us where →
Questions we get asked
Can you build the role plays around our products and clients?
Yes. Customised programmes use your own sales situations.
What negotiation approach do you teach?
Strategic Negotiation Skills is based on the Harvard method, with a lot of live negotiation practice.
Do you train sales managers as well as sales people?
Yes. Managing Sales Teams Effectively is for them.
English or Mandarin?
Either.
Which cities do you deliver in?
Any city in China. We have offices in Shanghai, Beijing, Hong Kong and London, and our trainers travel to Shenzhen, Guangzhou, Suzhou, Hangzhou, Nanjing, Chengdu, Wuhan and anywhere else you need. Online training is available too, and we deliver across Asia Pacific.
How does it work?
Tell us who the training is for, the business challenge and where you would like it delivered. We reply within 2 working days to talk it through, then design a programme around your team. After the training we check understanding and on-the-job use, following the Evaluation step of our T.A.P.E. method, and agree any follow-up with you.
Help your team win more business
Every module follows T.A.P.E. and can be delivered in English or Chinese.